Why NOT Boost A Post On Facebook
While there are hundreds upon hundreds of thousands of Facebook page managers that use the ‘Boost Post’ feature to increase post reach and try to generate engagement, I cannot stress enough that Facebook’s ‘Boost Post’ tool is not the best way to allocate funds or…
Digital Advertising, Facebook
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What Is CTR?
What is a Click-Through Rate? And what Does CTR mean? Understanding Digital Advertising – What is CTR (Click-Through-Rate)? One of the many added benefits of digital advertising is the variety of analytical metrics that help measure its success and effectiveness (while giving insights into where to…